What makes a hotel a “couple’s hotel”? There is still no unified consensus in the industry on this question, but the basic agreement is that a qualified couple’s hotel should obviously highlight elements of romance and fun in its style (of course, due to the differences in reality between different countries, specific themed couple’s hotels like those in Japan with themes such as trains and prisons are hard to replicate in other regions). Under these circumstances, most couple’s hotels in mainland China fall into the awkward situation of being more erotic than stylish, with the widespread use of colors like pink and red easily causing fatigue, and generally lagging behind in cleaning and facilities. Ultimately, a couple’s hotel is first and foremost a hotel, and it needs to meet the basic lodging needs of guests before it can be recognized.
According to the standards above, R-Kiss, which opened in 2016, is the best-performing couple’s hotel in Beijing. Compared to most of its competitors, R-Kiss targets the rarely touched market of 700 to 2000 yuan for couple’s hotels, with pricing more than double the industry average, which is quite bold. Under this pricing strategy, it naturally faces criticism for poor cost performance, but considering its location in the core area of Sanlitun, along with having unmatched supporting services among local couple’s hotels, it still deserves to be ranked first.
R-Kiss chose not to use overly bright colors for its rooms, but instead widely selected colors like black, dark red, and light purple that emphasize style, combined with mirrors placed on the ceiling and walls, the rooms highlight a sense of fashion and coolness through the mix and clash of various colors. Each room’s shower area is full of design sense, with metal switches and cylindrical design resembling a space elevator, but its use of transparent engineering plastic, without any cover, may make some guests uncomfortable. Additionally, due to the space limitations of the shopping mall it is located in, most rooms in R-Kiss lack external windows, and the interior is not a square layout, with irregular distribution of various areas further creating a visual sense of narrowness, which is the most criticized aspect. The details of supporting facilities and service attitude are where R-Kiss stands out from ordinary escort Beijing hotels. Whether it’s the self-provided double-layer pajamas, shoe horns, brushes, anti-slip mats, or the beautiful and practical toiletries, all show R-Kiss’s meticulous handling of hardware.
Moreover, a row of switches above the bedside table can control all the lights in the room, combined with the indoor Bluetooth speaker that changes color with the melody, which is very suitable for setting the atmosphere. At night, the hotel staff will deliver matching red wine and snacks, which is very thoughtful; the entrance to the corridor is equipped with a glass door that requires a card to enter, ensuring guests’ security and privacy. It is worth mentioning that the hotel’s breakfast is made to order, which may result in long wait times and an early end time, possibly not suitable for some guests’ schedules, and is less recommended. The main difference between R-Kiss’s high-end and low-end room types is in size, with not a significant gradient in class, but a large price gap, so it is recommended to choose a room type between 700 to 1000 yuan for first-time visitors. The hotel does not have its own parking lot and can only use the underground parking lot of the office building, where overnight parking fees often exceed 200 yuan, something car owners should be aware of.
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